I got an email in my inbox yesterday from Starbucks.the subject line boasted: Simple Changes, Big Difference
Fabulous!
I clicked through, asked Gmail, to yes, please display the images below and skimmed the Real Food. Simply Delicious section.
We're... removing artificial ingredients.
That's fantastic! I'm a fan!
Thanks, Starbucks for doing your part to simplify the food we eat, for making good, natural ingredients taste so delicious.
(Oh, and for the 380 calorie Caramel Frappuccino. Those are pretty super too.)
There was a link to starbucks.com and this brilliantly written page, no doubt created by a team of marketing geniuses.
(God, I love these people.)
Many of these changes were inspired by your ideas. Of course, we were more than happy to oblige – and we hope you enjoy the difference.
I hope I do too, Starbucks! I want to! I need to! I already do and I haven't even tried the new food!
So, late this morning, I made my way down to my neighborhood Starbucks eager to tuck in to what I was promised would be a newly delicious chocolate chunk cookie.
And then, I took a bite.
It's awful. It's like they took their cookies, sucked all the moisture and awesomeness out of it and then harshly berated each of them with attack on their personal style and recent weight gain.
I'm so disappointed in you, Starbucks. Booooo.
Amazing the things that will get you riled up when you don't have RFPs or TPS reports flying your way 10 hours out of the day.
image courtsey: Getty Images
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